Alexander Maki

Book Chapter Private Governance Risk Management

Doing the Wrong Things for the Right Reasons: How Environmental Fallacies Affect Environmental Behavior

This book chapter examines how people's common misperceptions of the environmental impact of energy and water use behaviors influence behavioral choices and environmental outcomes, concluding that correcting these misperceptions could be an integral part of a successful strategy to reduce consumption.

Alexander MakiAugust 1, 2017

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Doing the Wrong Things for the Right Reasons: How Environmental Fallacies Affect Environmental Behavior

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